FAQs

What types of companies do you work with?

1

Primarily PropTech startups (SaaS and Smart Access companies) targeting the MultiFamily market, as well as developers and property management companies seeking technology stack optimization.

What’s the typical engagement length?

2

Most clients start with a 3-month retainer at $10,000-$20,000/month. After the initial period, we can continue month-to-month or complete the project based on your goals.

Do you handle sales for my company?

3

No. I focus on GTM strategy, marketing, positioning, and partnership development. I don't serve as your sales team or make introductions solely for network access. Though can offer sales team coaching and SOP building.

How do I know if my solution is ready for the MultiFamily market?

4

We can review your offering during your Free Session Call to determine if you have the right tools to break into the US market for MultiFamily

What markets do you specialize in?

5

National. Primary focus on Dallas/Austin, Atlanta, Phoenix, and Denver, with expansion into California, North Carolina, South Carolina, and Florida.

Depends on your goals, but typically: brand awareness metrics, qualified lead generation, partnership development, market positioning improvement, and revenue growth.

6 How do you measure success?

Common Questions About working with a Technology Advisory

Are you paid by vendors to recommend their products?

1

Absolutely not. My recommendations are based solely on your needs and what will deliver the best ROI for your specific situation. I maintain relationships with vendors for market intelligence, but I'm not compensated for referrals.

What if we're already working with specific vendors?

2

That's fine! I can assess your current vendor relationships, help optimize your use of existing systems, and recommend complementary solutions or integration strategies.

Do you work with properties outside your primary markets?

3

Yes! While my primary focus is Dallas/Austin, Atlanta, Phoenix, and Denver- technology advisory applies to MultiFamily properties anywhere in the US. Market-specific considerations are incorporated into recommendations.

I provide implementation roadmaps and can offer ongoing advisory support, but the actual installation and configuration is handled by the vendors you select. I can coordinate between vendors and troubleshoot issues.

4 Do you handle implementation?

How long does a typical engagement take?

5

A basic technology assessment takes 2-3 weeks. A comprehensive strategy project typically takes 6-8 weeks. Implementation support can be ongoing for 3-12 months depending on complexity.

What size portfolio do you typically work with?

6

I work with properties ranging from 100 units to large portfolios of 60,000+ units. Pricing and scope are customized based on your size and needs.